Somerset · From Wincanton
Twenty-five years shaping brands, products and AI systems for national and global organisations. Now from Wincanton, for Somerset businesses ready to compete beyond the county.
Somerset work
Wine bar and kitchen · Wincanton
Before
A newly opened wine bar with a single holding page online.
What changed
A new website: menus, wine list, events and booking a table, all in one place on any phone.
Since
Live since October 2026. The owners update menus, wine, hours and events in Notion, and the site picks it up every hour. Next: an online shop and their own booking system.
The Bear Inn
Historic pub and inn · Wincanton
Before
Rooms were booked through third-party sites that take a commission on every stay.
What changed
Rooms, table bookings and a loyalty scheme the staff run themselves.
Since
Live since early 2026. Guests book rooms and tables direct, and the pub runs its menus, events and offers from one dashboard.
Masonry and conservation · Gillingham
Before
A heritage stonemasonry firm with no website at all.
What changed
A new identity and a website built to be found, with every service and project written up.
Since
Every page tells Google who the firm is and the three counties it covers. One tap calls the firm from any phone.
Volunteer-run charity · Wincanton
Before
A broken website that couldn’t take an adoption enquiry, a donation or a volunteer.
What changed
A purpose-built replacement, with every animal listed and an adoption enquiry on each profile.
Since
Still in progress. Built for the volunteers, so more animals find new homes.
Gallery · Somerset
Before
One price list for three readers, the gallery desk, collectors and the printers, with prices that change whenever a work sells.
What changed
One price list for Dreaming in Colour, printed and online, kept current through the show.
Since
The printed edition came straight from the export. The gallery updated works and prices itself and republished in one click through the 14 June–27 July run.
Adrian Forster — Wincanton
I’m a design engineer. I design how it looks, build how it works and hand it over working. No agency, no account manager, no “our developer will get back to you”. You get a clear position, a brand that carries it, and the product and systems that make it real.
Forster Design is a senior design and AI practice in Wincanton, Somerset, run by Adrian Forster, a design engineer with 25 years of experience with national and global organisations. It builds brands, websites, digital products and AI systems for ambitious businesses in Bruton, Castle Cary, Frome and across Somerset, alongside clients worldwide.
What I do
I work out what the business needs, then design and build all of it myself: the brand, the website and the systems behind them.
What makes the business worth choosing, made unmistakable. Identity, voice and story pulling the same way.
Talk it throughWebsites, shops and booking built to a national-brand standard, so the customers you want next take you seriously.
Talk it throughEnquiries, orders, bookings and follow-up automated. AI where it earns its place, human judgement where it matters.
Talk it throughEvery project is fixed-price and agreed before we start. The first conversation is over coffee.
The standard
Twenty-five years at a national and global standard.
Global organisations, founders and the teams around them. The standard doesn’t change when the client is up the road.
See the work, starting with SomersetOnce a month in Wincanton: thirty minutes on whatever you’re weighing up. No pitch. Email for the next date, then turn up.
Fair questions
Tell me where you want the business to be in three years. I reply within a day on weekdays.
Last updated November 2026