Somerset · From Wincanton
Twenty-five years of big-brand work. Now up the road.
I design and build websites, booking systems, brand identities and the odd bit of practical AI from Wincanton. For twenty-five years the clients were Coca-Cola, Virgin Atlantic and Emirates. These days some of them are five minutes away.
Forster Design is a design and web studio in Wincanton, Somerset, run by Adrian Forster, a design engineer with 25 years of experience. It builds brands, websites, booking systems and practical AI for independent businesses in Bruton, Castle Cary, Frome and across Somerset, alongside remote clients worldwide.
My job title is design engineer. In practice it means one person does the whole job: I design how it looks, I build how it works and I hand it over working. No agency, no account manager, no “our developer will get back to you”. For a business here that usually means a website that brings in trade, a booking or ordering system that runs itself and a Google listing that shows up when someone in the next village searches.
Built round here
More local work is on its way here — case studies publish as each client gives the nod.
Start here
The Shopfront Sprint.
Your website and your Google listing, gone through properly and fixed where fixing is possible. I spend the day on your online shopfront: what shows up when someone searches for you, whether the site tells them what they need — hours, menus, prices, how to book — what’s broken and what it’s costing you. Small fixes happen on the day. Bigger jobs get a one-page plan in plain English with honest prices, whether or not I’m the one who does the work.
If by lunch it’s clear there’s nothing worth fixing, we stop and you don’t pay.
For pubs, shops, cafés, makers, trades and farm businesses within about half an hour of Wincanton.
What things cost
Shopfront Sprint
£500
One day. Your website and Google listing gone through properly and fixed where fixing is possible.
Brand Sprint
£1,500
Two days. A proper identity — positioning, look and a one-page strategy you can act on.
A full site build
from £3,500
Five days and up. Designed, built and live — bookings, menus, ordering, whatever the job needs.
Every price is fixed and agreed before we start. The full ladder — retainers, workshops and the free options — is on the services page.
Before Somerset
Glastonbury · Coca-Cola · Virgin Atlantic · Emirates · De Beers
Twenty-five years of that is where the standard comes from — and the standard doesn’t change when the client is up the road. The invoice does. Sprints are fixed-price and you’ll know the number before we start.
Coffee hours — free, in person.
Once a month I hold open office hours at a café in Wincanton. Thirty minutes, no pitch, bring your laptop or just the problem. Book a slot or take your chances and turn up.
Fair questions
I am not technical. Does that matter?
Not at all. You do not need to know what any of the technology is called. You need to know it works, you own it and you can reach the person who built it. Everything gets explained in plain English and handed over working.
What does a website actually cost?
The honest answer: it depends on what the site has to do, but the prices here are fixed and public. A one-day Shopfront Sprint is £500. A brand identity is £1,500. A designed and built site that takes bookings or sells things starts around £3,500. You will always know the number before we start.
Who owns the website when it is done?
You do. The domain, the code and the accounts are all yours. No lock-in, no mystery hosting bill, no ransom if you ever want someone else to look after it.
How far will you travel?
Anywhere within about half an hour of Wincanton without thinking twice — Bruton and Castle Cary are ten minutes away. Further afield we start on a call and see what makes sense.
Do you only work with local businesses?
No. Most of my work is still with founders and teams across the UK and worldwide — that is the standard the local work gets too. This page exists because I live here and want more of my week spent on businesses I can walk to.
If you’re local, skip the form.
Call, WhatsApp or come to coffee hours and ask in person. Email works too — I reply within a day on weekdays.
Last updated July 2026